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How to grow a B2B ecommerce with a loyalty program, with Chadi Al Abbassy [Part 1]
Description
This time we're discussing how to grow a B2B ecommerce business with a loyalty program.
The goal of this episode is to share expert knowledge and tips from a B2B ecommerce loyalty professional.
And our guest is Chadi Alabbassy, Loyalty & Partnerships Manager at Raqtan Group.
Chadi is in charge of Rowad, a customer loyalty program for ekuep, the largest online restaurant and cafe equipment supplier in the Gulf Cooperation Council region.
Here’s what we discuss in the episode:
today ecommerce challenges
the role of loyalty programs in ecommerce
key business results improved by Rowad
key components of a successful program
integration with overall business/marketing strategy
Ekuep case study: https://www.openloyalty.io/clients/ekuep
Connect with us:
Chadi Al Abbassy: https://www.linkedin.com/in/chadiashraf/
Ekuep: https://www.ekuep.com/en
Irek: https://www.linkedin.com/in/iklimczak/
Open Loyalty: https://www.openloyalty.io/
Link to the Loyalty program builders podcast: https://www.openloyalty.io/podcast
Contact: podcast@openloyalty.io
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